This course introduces the concept of creative diversification, explores how advertisers can diversify by concept and format, and explains how to get the most relevant ad creative to a given audience.
![](https://facebook-cdn.exceedlms.com/uploads/resource_hero_pictures/targets/863605/w550/desktop.jpg?Policy=eyJTdGF0ZW1lbnQiOlt7IlJlc291cmNlIjoiaHR0cHM6Ly9mYWNlYm9vay1jZG4uZXhjZWVkbG1zLmNvbS91cGxvYWRzL3Jlc291cmNlX2hlcm9fcGljdHVyZXMvdGFyZ2V0cy84NjM2MDUvdzU1MC9kZXNrdG9wLmpwZyIsIkNvbmRpdGlvbiI6eyJEYXRlTGVzc1RoYW4iOnsiQVdTOkVwb2NoVGltZSI6MTcyNTgwNzU3OX19fV19&Signature=StKj8GL4E6ZdFpUsOhW66DIWjNjdGPOmJefHl0QarMxawGkgi29Cf658i42EPISgMJ8Mog1md76pf31mlnfRHWypHSSBLkTLqDzONe9jZXNktpC0zqZb1FbBamlg9bQCOKzbuq5VXmLfuwW9op2LscY~nIo4ylb4s601r-P7wNu4gjH~XWQSBtDNUQKTB-w8PqQHaFYlPYElLUObTgZOqGF~J6hS145kNVptV0IgAgXYjgUOoRh1IE0yTE52c9H8ONh1~8Ii~dzr6hS1aN~8m3GELuQhQsibcIJi-fuMaS3GgOzlyoomVG546Tg5B0qufAflei6jMHIv5KlP0djbAg__&Key-Pair-Id=APKAJINUZDMKZJI5I6DA)
This course introduces the concept of creative diversification, explores how advertisers can diversify by concept and format, and explains how to get the most relevant ad creative to a given audience.