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Learn new skills to build your brand or business
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1220 results returned

  • Frictionless Purchasing

    Your purchase forms may be making it too hard for your most loyal readers to support the journalism they love. Optimize how your audiences sign up, subscribe and donate and watch your reader support soar.

    • Rating 5.0

  • Build a holistic measurement approach

    In this course, you will learn how to create a measurement portfolio that includes the right tools and solutions to answer key business questions.

    • Path
    • Duration 25m
    • Rating 5.0
    • Intermediate
    • Credential

  • Stronger performance with Meta Conversions API

    This course discusses how the Meta Conversions API can help you establish a more reliable data connection that leads to improved marketing campaign performance. Determine which integration option is best for your business and explore best practices for sharing...

    • Event
    • Rating 5.0

  • Grow your audience with Advantage+ app campaigns

    This course is designed to help you implement Advantage+ app campaigns to help you reach your business goals. It covers the benefits of Advantage+ app campaigns, how to set up a campaign in Meta Ads Manager and how to manage...

    • Event
    • Rating 5.0

  • Generate insights to make data-driven decisions

    This course teaches you how to extract insights from data and how to use insights to make data-driven recommendations. This workshop is the fourth virtual instructor-led training covering the skills necessary for the Marketing Science Certification exam. Don't see any...

    • Event

  • Newsgather with CrowdTangle

    In this class we'll show you how to chart trends in your country as well as introduce new tools we've launched that make it easy to rank top videos and link in your country. For Entertainment, News and Sports.

    • Rating 4.8

  • How to build your creative strategy for Ramadan

    1. Design Creative to Inspire Action - Use high-quality creative in your mobile marketing campaigns to develop content for a mobile world. In this workshop, you’ll learn how to select the format and placement that best supports your business goals.You’ll...

    • Event
    • Rating 5.0

  • Improve Lead Quality with Conversions API for CRM

    Join this webinar to learn about Conversions API (CAPI) for CRM, a new tool that can help you find better-quality leads.You’ll hear from Meta’s top experts, who will share: - How CAPI for CRM can help your business reduce costs...

    • Video
    • Rating 4.2

  • Let Your Fans Know About Facebook Stars

    Let's dive deeper into Facebook Stars with Meta Product Marketing Manager, Valentina Delgado, as she gives her best advice on how to introduce your communtiy to Facebook Stars

    • Video
    • Rating 5.0

  • Grow Your Mobile App Audience With Automated App Ads

    Learn how to implement Automated App Ads to help grow mobile app audiences. We examine the benefits of Automated App Ads, review recommendations for successful campaigns and explore tests that can help optimize campaigns. Don't see any events here? Be...

    • Event

  • Create engaging Reels ads to grow your business

    With 200 billion Reels plays per day across Facebook and Instagram* it’s a given that Reels ads should be an integral part of any great ad strategy. But creating effective and engaging Reels content doesn’t have to be intimidating. In...

    • Event
    • Rating 1.0

  • Tests to measure ad effectiveness

    Learn how A/B testing, brand lift and conversion lift tests can generate helpful insights about your ad campaigns.

    • Path
    • Duration 15m
    • Rating 5.0
    • Beginner
    • Credential

  • SHELL Improving your client’s ad performance with data

    This training discusses how the Conversions API can help advertisers establish a more reliable data connection that leads to improved marketing campaign performance. The purpose of this workshop is to help agencies map their business objectives to what is functionally...

    • Video

  • Meta Advertising Standards

    In this course, you'll learn about the Meta Advertising Standards.

    • Path
    • Duration 15m
    • Rating 4.9
    • Intermediate
    • Credential

  • Increase campaign performance with partnership ads

    Discover how to use partnership ads, formerly known as branded content ads, to improve your campaign performance. Learn different methods for using partnership ads, how to work with creators and how to build a partnership ad in Meta Ads Manager....

    • Event
    • Rating 5.0

  • Introduction to campaign objectives

    Learn how to define business goals, select the correct ad objective and measure success in Meta Ads Manager.

    • Path
    • Duration 10m
    • Rating 4.8
    • Intermediate